https://www.joeseitz.ca/contact daily 0.75 2021-09-05 https://www.joeseitz.ca/home daily 1.0 2022-04-14 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614299343-NEXCMC9XSXXZUV3RWWDY/Tamani_Home_Builder_logo.png Home - Make it stand out Tamani Communities https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614142885-6TFMMEJMYREZ1K9FURU4/Calgary_Stampede_logo.png Home - Make it stand out Calgary Stampede https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630616747925-9RVIE2AU1S51CAM7KQGP/CP-Railway.png Home - Make it stand out Canadian Pacific Railway https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630611928339-W9M6NVTBM5ZAZ8YBPT6L/bp_petroleum_logo.png Home British Petroleum https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630613549984-ZCE32DW5C253Y40VDS3E/Danone_logo.png Home - Make it stand out Danone https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630613921839-FIWWKEL0BOLW4RZSLMRT/Mott%27s_Clamato_logo.png Home - Make it stand out Mott’s Clamato https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614195721-L0PMFUXN84NQ4X2F5ABW/Solex_Thermal_Science_logo.png Home - Make it stand out Solex Thermal Science https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614170993-CRM5VWGRWDZV6NCWIY9K/City_of_Calgary_logo.png Home - Make it stand out City of Calgary https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630616938276-QTXH2DC57PX23A4JPDHD/Smittys_logo.png Home - Make it stand out Smitty’s https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630612509825-M6WNYR3UMDLLP4I8C5Z5/Oikos_logo.png Home - Make it stand out Oikos https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630616876732-4XN5JKTS3UN8A1FHQ0H0/Old_Dutch_logo.png Home - Make it stand out Old Dutch Foods https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614523124-N0W8G983WL5V99KGF81G/Monster_Energy_logo Home Monster Energy https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630612339694-AGKGLY62NHL3JUT0HSUK/McCafe_logo.png Home - Make it stand out McCafé Coffee https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614277574-5TYVO6Z4BVFXY8WNT4D3/Jayman_Home_builder_logo.png Home - Make it stand out Jayman Builders https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614384266-3THS1QB2R4F1B1CIHFPA/International_Delight_logo.png Home - Make it stand out International Delight https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630612011119-7K7047KH4OCXHS6NQX0W/Coca-Cola_logo Home Coca-Cola https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630612045349-WDAXCL0FOWTTJNROWECR/Kraft_Heinz_logo Home The Kraft Heinz Company https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630614424278-ZIA0EC3M4RMA63L0CDMS/Keurig_logo.png Home - Make it stand out Keurig Canada https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630613669277-TECB922OIGD88TNKOS8Y/Activia_logo.png Home - Make it stand out Activia https://www.joeseitz.ca/read-me daily 0.75 2021-08-26 https://www.joeseitz.ca/portfolio-2 daily 0.75 2021-09-03 https://www.joeseitz.ca/portfolio-2/project-five-ykhwj monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630099021843-DTS9DC3A7HCYDNQEMJAE/Southfork_Direct_Mailer Portfolio - Direct Mail - Southfork Direct Mailer Tamini home builder required a direct mailer for their Southfork division. The design was based on the current creative campaign of a child’s pop-up story book. When opened, the house, family and price point popped up in the center. https://www.joeseitz.ca/portfolio-2/project-four-wpjwd monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630010012337-COZ4FEPW0B1EBM4F6V0H/Digital_Ads_19-KHL-067-Click_Collect_Market_Mockup.jpg Portfolio - Digital Ads - Make it stand out Market https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630009801106-SO8LEUZ56QTK4BG44V49/image-asset.jpeg Portfolio - Digital Ads - Kraft Click and Collect Static Ads Kraft digital ads were designed for the Click and Collect program. There were multiple digital vendor sites within the program requiring multiple ad sizes for each vendor. The ad designs were not the same for all vendors but vary based on the each site’s requirements. Some layouts were custom designed for the program while others required following the vendors brand, including typeface size, colours, background colour and the call-to-action button locations. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630009895087-QC395X3YGR9G0N324LT8/Fortinos Portfolio - Digital Ads - Make it stand out Fortinos https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630010065839-HEX6NTJG9BQQIEOJ8HIF/Maxi.jpg Portfolio - Digital Ads - Make it stand out Maxi https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630010103559-X8ZBP6K4FNOCZ63A7PWI/Digital_Ads_19-KHL-067-Click_Collect_NoFrills_Mockup.jpg Portfolio - Digital Ads - Make it stand out No Frills https://www.joeseitz.ca/portfolio-2/project-six-gzab9 monthly 0.5 2021-09-03 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630104731061-RS2KDSR9NQ1WQDMQ3BLS/Vitaminwater_floor_stickers Portfolio - Floor Stickers - Floor Stickers Large 12” x 44” product floor stickers for Smartwater and Vitaminwater products with custom dielines. The stickers resemble the products laying on their side with the liquid splashing out and around the bottle. The challenge was to find stock images of the liquid and Photoshop it all together seamlessly with the correct colour balance of the specific product. https://www.joeseitz.ca/portfolio-2/project-three-y3pxe monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630007529973-4JNX6HDEYIBD0XOEZ0AM/Canadian+Pacific+Railway+Recruitment+Brochure Portfolio - Brochures - Canadian Pacific Railway Recruitment Brochure The Canadian Pacific Railway had a reputation as being a place of old men in powder blue suits and engineers in striped bib overalls. The company’s self image required improvement. A 12-page recruitment brochure was requested for a younger demographic. The focus was to portray the CPR as fun, diverse and modern, with all the innovative and technological occupations existing in other companies. The client liked the brochure so much they designed the rest of the trade show display based on the brochure. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630007958221-ZB2PX283BZ0D53L7VORI/Brochure_Bow_Cycle_Cruise.jpg Portfolio - Brochures - Make it stand out Bow Cycle flyer - Cruise https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630009125673-MTC9VB2KVY5DGEZU7THJ/Brochure_Bow_Cycle_Spin.jpg Portfolio - Brochures - Make it stand out Bow Cycle Flyer - Spin https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630007901175-SNC2K3MFB9RN1W8B94LK/Bow_Cycle_Flyer-Crank Portfolio - Brochures - Bow Cycle Flyers The Bow Cycle bicycle shop annually put out a 16-page flyer in the Calgary Herald newspaper. After meeting with the client I encouraged them to divide up the flyer and put out four 4-page flyers. This strategy would spread the delivery out over a couple of months instead of a one time delivery. This would extend the exposure over a longer time period and help with any unforeseen problems, such bad weather, during promotion dates. I suggested each flyer target one specific demographic; children, female riders, road riders and downhill riders. The graphic nature of the design differentiated the flyer from all the other current promotions in the newspaper. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630008521997-LO3N43XJK4FHSXWXLPPV/Brochure_Bow_Cycle_Ride_mock-up.jpg Portfolio - Brochures - Make it stand out Bow Cycle Flyer - Ride https://www.joeseitz.ca/portfolio-2/project-one-kwzx4 monthly 0.5 2021-09-03 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630000191025-R1I4QZFVXTIFHNHKLSKI/City_of_Calgary_Annual_Report Portfolio - Annual Reports - City of Calgary Annual Report The City of Calgary 80-page annual report, featuring a panoramic chinook arch on the outside and inside cover spread. I suggested the contents highlight the year’s successes by the City and its employees. This direction was positively met with various departments supplying the success stories told by the people responsible for the achievement. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630000688950-D5SAJGDPO5FO0MZ5PV3Q/City+of+Calgary+Police+Annual+Report Portfolio - Annual Reports - City of Calgary Police Annual Report A 20-page annual report for the City of Calgary police department. Historically the report was built internally, for this year the CPS wanted a more professional design. The client requested a cover design and a few spreads so they could finish the layout themselves. When presented with the layout the client requested the project be completed as they did not have the skill set to continue. Each year the police annuals across the country are entered in a design award program; this annual won second place. https://www.joeseitz.ca/portfolio-2/project-two-dmycn monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630007148665-40I74B7SI9LODX0U63AH/image-asset.jpeg Portfolio - Billboards - Riviera Billboard Based on the existing campaign the billboard was designed using client supplied images. Extensive Photoshop work was required to remove excavation equipment from the background. The building’s landscaping was in various stages of development, included being covered with building materials. The exterior grounds required photoshopping to reflect a professional finished product. https://www.joeseitz.ca/portfolio-2/project-two-4jwnr monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630013828144-7CVI9HZ4Y7CPNRPQLJRM/Coke_Thirst_for_the_game Portfolio - In-Store Displays - Coke and NHL Hockey Jersey Giveaway Standee A 45” x 70” in-store free standing display based on the current creative campaign. The standee was designed with four interlocking pieces, that when joined popped off the background creating a 3D effect. Custom dielines and extensive Photoshop work was required to apply the Coke products and branding. Stock photos of the background crowd required different Photoshop work for the front and back. The front crowd needed to accommodate the foreground elements and the back needed the crowd squeezed together more. The design of the standee was flexible to allow the jersey to be hung elsewhere around the in-store product display. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630013957010-PYQYPP2BJ3U2S66OXTR3/Coke_Northgate_End_Cap Portfolio - In-Store Displays - Coca-Cola and Northgate Market End Cap Northgate Markets is a southern U.S. based grocery chain. Coca-Cola requested a display for the end of the grocery isle with a focus on a Spanish theme. The concept was to pair Coke products and traditional Spanish imagery and cuisine. Based on the creative directors initial direction the end cap was built to resemble a Spanish tiled wall surrounding all the Coke products. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630014107431-V3MXT3MH98702QM8U2XU/Coke+SeaWorld+Display Portfolio - In-Store Displays - Coca-Cola SeaWorld Display Coca-Cola, SeaWorld and Stater Bros stores partnered for an in-store offer. The design challenge was to combine the needs of the three brands, Coke products, a SeaWorld experience and the in-store offer. Based on the current creative campaign the large 48” x 32” display was designed to be built in three pieces to create a dynamic visual effect in the store. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630014246949-PTKEWMW68RAHY8XFZMOG/Old+Dutch+Net+A+Million Portfolio - In-Store Displays - Old Dutch Net a Million Old Dutch Foods implemented a contest where participants won an opportunity to shoot a puck in the net to win a million dollars. The creative campaign revolved around elements found in a hockey rink; hockey net, ice, boards, blue lines, etc. The in-store display collateral; header card, standee, poster, blade sign and wobbler, was built to work in conjunction with the existing generic product display. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630014778036-MO3M8RZXW1A3SBHSYXFB/Danone+Easter+Display Portfolio - In-Store Displays - Danone Easter Display International Delight coffee creamer requested collateral with an Easter theme. Based on the current creative campaign the concept of the Easter bunny and Easter eggs were used. Bunny ears on the product and egg shaped collateral pieces highlighted the product in the coolers. The client wanted to maximize product exposure in the grocery stores and requested a header card with pop off elements, product dividers with interchanging product cards, cooler clings, wobblers, floor decals and large size product standees. https://www.joeseitz.ca/portfolio-2/newspaper-ads monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630015670998-ZBSSGBEH839RMKENJZ16/Kraft+Heinz+Newpaper+ads Portfolio - Newspaper Ads - Calgary Herald Ads Local car dealerships were a large part of the clientele for the Calgary Herald newspaper. Each dealer would request an ad with specific car models and information. One of the main challenges was to keep the ads looking new and fresh from all the other competing advertisements. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/d7377e0a-26d9-42e8-95b0-2a6510da6182/Newpaper_18-KCN-535_Wk32_Market_KHPP_mock-up.jpg Portfolio - Newspaper Ads - Kraft Heinz Project Play ads Kraft Heinz Project Play was a national contest allowing contestants to enter their communities for a sport facility upgrade. The ads were built utilizing the national offer imagery and products the client wanted highlighted. Multiple layouts and sizes were required in English, French and bilingual combinations. The challenge always was to create the first unilingual version with enough flexibility for the other language versions. https://www.joeseitz.ca/portfolio-2/newspaper-ads-xmspx monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630090271953-EW6NCCQ2B33AG0L62U9R/Packaging_10-B41-048_Stampede_KGIF_mock-up.jpg Portfolio - Packaging - Coca-Cola Kids Get in Free Cases Coca-Cola and the Calgary Stampede partnered with an on package coupon offer for a free entrance into the Stampede park. Based on Coca-Cola supplied packaging files, the Calgary Stampede coupon was designed and added to the Coke packaging. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630090349185-CBSSGO83CNI7U0HPFBIO/Old+Dutch+Net+A+Million+235g+Packages Portfolio - Packaging - Old Dutch Net a Million Potato Chip Boxes Old Dutch Foods held a contest where participants could win a million dollars. Using the clients supplied packaging files the Net a Million campaign was added to five flavours of the Old Dutch packaging. https://www.joeseitz.ca/portfolio-2/project-two-dmycn-rc2zj monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630093632605-TLCQOOUS632NLILXJ9A9/Photoshop_Riversong_Newspaper_Ad.jpg Portfolio - Photoshop - Photoshop Capabilities Most projects are often created by photoshopping multiple stock images together to create flawless compositions. This ad’s insertion date was for autumn and a concern was the female model’s shirt style wasn’t appropriate. The client requested the female model have sleeves added to the shirt. There were no other images that could be used to strip in sleeves. The sleeves could only be build using elements from the photo. https://www.joeseitz.ca/portfolio-2/project-two-dmycn-rc2zj-jsj5n monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630094146934-ECDZPDKB9RL6PDU9TKBZ/LPi_Finger_Puppets_Self_Pormotion.jpg Portfolio - In-House Promotions - In-House Promotion Every year LPi Communications created a unique and humorous self promotion for clients at Christmas. Festive Finger Friends was based on the premise that finger puppets could act out your alter ego during the holiday season. Each character came with its own personality for the user to manipulate to their advantage. Great examples could be: ask out a co-worker, become the life of the company party or let people know what you really think all under the guise of the finger puppet. https://www.joeseitz.ca/portfolio-2/newspaper-ads-xmspx-samw9 monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630094461915-Q9WZILM977YUATMS9055/Packaging_10-B41-048_Stampede_KGIF_mock-up.jpg Portfolio - Posters - Bike Calgary Bike Shorts Film Festival Poster The non-profit group Bike Calgary hosted a film festival highlighting regional short bicycle films. As an avid bicycle commuter and founding board member of Bike Calgary I created all the collateral for the film festival. The design of the poster was used to persuade the local bike shops and retailers to participate in promoting and selling the event. We had overwhelming support and sponsorship from the local bike community and sold out the festival showings. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630094576140-N4R8WVN8FP7QR5S0R6R9/City_of_Calgary_Recognition_Rewards_Poster Portfolio - Posters - City of Calgary Recognition Rewards Poster The City of Calgary Waterworks and Wastewater had an existing employee recognition rewards program that was not being utilized. The challenge was to create a memorable promotion that would motivate usage. The department employees were largely male. The concept was that generally men don’t show their emotions or give thanks on the job site. Usually men joke with each other as a means to communicate and connect. The strategy focused on co-workers showing appreciation to fellow co-workers with a humorous ironic male twist. The campaign was a huge success and the client had print more posters because people were stealing them as souvenirs. https://www.joeseitz.ca/portfolio-2/project-two-dmycn-rc2zj-jsj5n-3f867 monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630094806658-HYIFWGAK80L5YQOFQIFW/LPi_Finger_Puppets_Self_Pormotion.jpg Portfolio - Menus - Smitty’s Menu Smitty’s restaurants annually revised their 10-page menus. This version was based on the current creative campaign for the dishes to be available all day, including breakfast. Smitty’s menus historically used different photographers and food stylists from one year to the next. The challenge was to Photoshop the existing plates with updated side dishes and to ensure consistency with shadows and lighting across the menu. Also to accommodate Smitty’s pricing versions for different restaurant regions all menu pricing had to be built on the black plate so all versions could be printed on the same run. https://www.joeseitz.ca/portfolio-2/newspaper-ads-xmspx-samw9-py856 monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630095058403-5JZ0VUW5R3NC6NQBVTDN/Solex-15-STS-048-Display-Banners.jpg Portfolio - Tradeshows - Solex Tradeshow Banners Solex Thermal Science required tradeshow banners explaining the science of heating, cooling and drying free flowing bulk solids for various industries. Each banner illustrated one important feature keeping messages simple and easy for the audience to recognize the value and benefits of Solex’s technology. For each of the panels, images had to be sourced and custom product diagrams designed. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630095144020-XA4RT9VLZD5QL6HBX3BX/Solex_Nitrogas_Table_Top_Display Portfolio - Tradeshows - Solex Trade Show Table Top Display Solex Thermal Science required a tradeshow table top display as an aid to explain their technology. Their process uses machinery that has a distinctive shape. It was this shape that was mimicked as the foundation for the table top display. Industry specific images were sourced and custom diagrams created for the messaging. Due to the shape and size, the piece was designed to be taken apart for easy transportation. https://www.joeseitz.ca/portfolio-2/project-two-dmycn-rc2zj-jsj5n-3f867-t6xef monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630098822126-4VZ8CT1KBI3LT7U93ITD/LPi_Finger_Puppets_Self_Pormotion.jpg Portfolio - Trailer Wraps - Southfork Trailer Wrap Tamini home builder required a trailer wrap for their Southfork division. The design was based on the creative campaign of a childs pop-up story book and “home is where the story begins” tagline. The creative on the trailer wrap extended above the trailer emphasizing the pop-up idea of the story book theme. https://www.joeseitz.ca/portfolio-2/project-two-4jwnr-wmhmw monthly 0.5 2021-09-02 https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630096307660-D7IVT2RMSL3PIO01HJJH/Calgary_Stampede_Planner Portfolio - Calgary Stampede - Calgary Stampede Planner The Calgary Stampede mailed out planner booklets highlighting all the activities, shows and food for the 10-day event. This 120-page planner was based on the 100 year anniversary creative campaign. The design played up current images in colour and vintage images in black and white. The client supplied the copy and a library of images but specific images needed to be chosen and edited for quality. Sponsor ads were proofed for quality and formatting before insertion. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630103543338-YOFHCGYKZVYY9IBAG8PJ/Calgary_Stampede_Lotteries_Direct_Mailer Portfolio - Calgary Stampede - Calgary Stampede Lotteries Direct Mailer The Calgary Stampede Lotteries raffle offer large prizes every year to fund raise for local charity groups. One main promotional asset was a 10-panel folding direct mailer. The direct mailer advertised all the different raffles, provided a mail-in form with a self-addressed envelope. The design was based on the current Stampede Lotteries campaign strategy utilizing supplied imagery. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630097627635-84IBK9OZLH837XL0Y8CM/Calgary_Stampede_Coca-Cola_bottle_cuts-out.jpg Portfolio - Calgary Stampede - Calgary Stampede Coca-Cola Bottles As part of the Coca-Cola branding in the Stampede park Coke created large product bottles. The bottles were built in two sizes, 70” and 30” all with custom die lines. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630096816489-TII6JRNUNID9KJAWZMYF/Calgary_Stampede_Combo_Danglers.jpg Portfolio - Calgary Stampede - Calgary Stampede Combo Danglers Signage Signage was built for the inside vendor’s food combination offers. Not all vendors carried the same food items requiring multiple versions of signs with different product combos. Clients were unable to supply the exact food images therefore stock images needed to be sourced and Photoshopped to create the final product. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630097289029-H8BTD6HVHS91WO24N62U/Calgary_Stampede_Totem_Inserts_Signs.jpg Portfolio - Calgary Stampede - Calgary Stampede Combo Totem signage A-frame signage was supplied for Stampede vendors who featured food combinations that included Coke products. Alternate signs were created for vendors who catered different meal options and food pairings. The food combination images were sourced from stock images and photoshopped together to create the meal combinations. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630096614466-PI3C0AITKVG9GKHF19OX/Coke_Northgate_End_Cap Portfolio - Calgary Stampede - Stampede Concession Menu Boards Coca-Cola is the official soft drink for the Calgary Stampede’s 10-day event. As the official soft drink, Coke supplied the concessions and vendor’s menu signage. All signs need to be branded with Coke’s lifestyle imagery and products. Multiple menu versions were built to accommodate vendors with differing menus. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630097931965-5E35OTJYR3U9W65CJFLD/Calgary_CO-OP_Stampede_Coca-Cola_In-store-display Portfolio - Calgary Stampede - Calgary Co-op Stampede Coca-Cola Contest POS During the Calgary Stampede, Calgary Co-op, Coca-Cola and the Calgary Stampede partnered to host contests for exclusive prize package experiences. The contest required modifications to Coca-Cola packaging in addition to creating contest ballot boxes, posters and tent toppers. The layout was based on the current creative campaign and the clients current product and brand imagery. https://images.squarespace-cdn.com/content/v1/6127c7f634a1263aecc6928c/1630098476851-1TNLTP66G3PW9K759ED5/Calgary_Stampede_Coca-Cola+Chuckwagon-Pallet_In-store_display Portfolio - Calgary Stampede - Calgary Stampede and Coca-Cola Chuck Wagon Display and Shippers During the Calgary Stampede local grocery stores build western themed in-store displays using the products. Coca-Cola and the Calgary Stampede partnered to create a chuck wagon that could be used to wrap cases of Coke soft drinks. Images were sourced and edited to create the seamless weathered wood effect including the branding of the logos. The chuckwagon was built in nine pieces that easily snapped together to house the cases. Header cards and sides panels were built to be reused on existing Coke shippers for bottled products.